Most businesses are constantly seeking out new technology to improve business processes, which in turn allows them to keep up with competition and, hopefully, surpass it. This is the basic tenet behind the digital transformation that is sweeping the nation and the world.
A common issue that organizations have with undertaking a digital transformation is that they’re adopting artificial intelligence (AI), cloud-based solutions, and other processes that help them digitally optimize their daily tasks. While this is certainly part of a digital transformation, you must delve deeper to see successful results.
What Tech Do I Need?
Take stock of your current hardware and software. Determine what will remain and if it can be successfully integrated with newer hardware and software. The decisions you make about what new tech is brought in need to be discussed with every player, including employees, some of whom might be resistant to change. This is actually a common sticking point for organizations that fail at their digital transformation attempts, which is why getting employees informed and onboard early in the process matters.
Next, think about how your digital transformation will impact your customer base. You’re obviously undertaking this process to improve productivity, but consider how it’s going to impact the way your target audience and current clients communicate with you. When you carefully map out how you want to impact your employees and your customers, choosing the right tech immediately becomes less of a burden.
If yours is like other organizations, you’ve already adopted some form of AI to ease your workload and provide valuable insights as data is integrated into the workflow. You’ve also probably used it to improve your IT data infrastructure. You’ve likely used AI to improve the speed at which various tasks are completed. True digital transformation should take AI solutions to the next level.
For example, have you used AI to get real-time analytics? And what about your social media presence? There is a potential gold mine of information there that can be leveraged with the right AI solutions. What you’re trying to target is where you can get value outside of the normal repetitive functions, such as human resource tasks and marketing insights. In targeting value, you’re going to impact the customer experience.
At One Connect, we’re helping clients with their convergence in telecom and the IT space. Major service providers are joining forces, and we’re the conduit that helps you with your digital transformation. Contact us, and we’ll walk you through our process.